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CIPS L4M2 (Defining Business Needs) Certification Exam covers a wide range of topics related to business analysis, including the identification of business needs, the development of business cases, the analysis of business requirements, and the creation of solutions that meet these requirements. Defining Business Needs certification exam is designed to ensure that individuals who pass it have the skills and knowledge necessary to succeed in a career in business analysis or project management.

CIPS L4M2 exam covers a broad range of topics related to defining business needs, including identifying stakeholders, conducting market research, analyzing data, and developing procurement strategies. L4M2 Exam is designed to assess the candidate's ability to identify and prioritize business requirements, develop procurement strategies that align with business objectives, and evaluate the effectiveness of procurement solutions. Defining Business Needs certification provides candidates with the necessary skills and knowledge to work with stakeholders across the organization and deliver value in the procurement function.

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CIPS Defining Business Needs Sample Questions (Q215-Q220):

NEW QUESTION # 215
Lider Ltd is a leading bathroom furniture manufacturer in India. The company has more than 30 years experience in the market with extended knowledge of engineering and customers' taste. Lider is planning to launch a new type of bath fitting next year which offers Bluetooth connectivity and thermostat display. The company gathers a team of multi-disciplines, including engineering, procurement, sales and marketing. At the first team meeting, the project leader tells the team to discuss which functions will be valued by the customers, and how to deliver those functions with the lowest costs possible. Which of the following describes the process that the project team is undertaking?

A. Cost analysis
B. Standardisation
C. Value engineering
D. Just in time

Answer: C

Explanation:
From the scenario, you can see that the project team is developing a new product. They start with analysing the functions, and the costs of delivering those functions. This is a typical process of value engineering. You may read more on value engineering from the reference paper.

NEW QUESTION # 216
Which of the following activities are considered as secondary activities of an organization? Select TWO that apply

A. Information system development
B. Service response
C. Component fabrication
D. Shipping
E. Training

Answer: A,E

Explanation:
According to Porter's value chain, secondary activities consist of firm infrastructure, human re-source management, technology development and procurement.
Training is an example of human resource development, while information system is a part of firm infrastructure.
LO 2, AC 2.1

NEW QUESTION # 217
Ymira is asked to develop the specification for water purifier which will be used at the company headquarter. She believes that the specification can be drafted based on the information available on the Internet, such as blog posts, comparison websites, how-to websites, life hacks, etc. Which of the following traits will make the information more useful?

A. Trustworthy sources
B. Objectivity
C. Promotional information
D. Subjectivity
E. Written by inexperienced author

Answer: A,B

Explanation:
Internet is a great source of information, however, information from the Internet needs to be tested for accuracy and reliability. To check the information from the Internet, a buyer can use the criteria with acronym SAMOA:
Source (of the information)
Audience (intended as the recipient of the information)
Methodology (used to collect and analyse the data)
Objectivity (of the information - there should be no bias)
Accuracy
Reference:
LO 3, AC 3.1

NEW QUESTION # 218
A procurement organisation is keen to encourage innovation available within the supply market in the execution of an upcoming significant contract opportunity. A team member suggests that the specification should define the performance indicators so that supplier's solution can be checked against them. Which of the following will enable the organisation to achieve this goal?

A. Establishing transparent selection criteria
B. Applying a precise performance framework
C. Using an output focused specification
D. Using an outcome focused specification

Answer: C

Explanation:
The buying organisation is keen to encourage innovation so they should use the outcome or output based specification. In an outcome-based specification, umbrella statements like 'good quality', 'ambient temperature', 'convenient way' are often used. This may confuse the suppliers, and it's hard to check the solution that supplier offers. On the other hand, ouput-based specifications often include measurable requirements. For example, a specification for air conditioning system states that the system should maintain the room temperature at 19-24 degrees Celsius. Therefore, output specification is more appropriate in this case.

NEW QUESTION # 219
Dana is an automobile manufacturer. It has a new electrification strategy that aims at making eco-friendly electric pick-up trucks. To implement this strategy, the procurement department must source new categories of parts that make motors, sensors, solenoids and stators. He starts to analyse the market by identifying specific supply market segments for those parts and finding suppliers who have the best capabilities in those segment. He intends to segment the market based on specific features of the products. Which variable is used by Dana procurement manager to shape and manage supply market?

A. Product segments
B. Buyer segments
C. Geographical segments
D. Channel segments

Answer: A

Explanation:
In sales and marketing, market segmentation is the process of trying to understand clusters of cus-tomers in terms of their buying behavior and their buying characteristics. There are some traditional segmentation approaches: geography, demography, types of industry and the benefits. Then there are newer segmentation approaches: behavioral, situational, and psychographic.
Procurement professionals can learn market segmentation from sales and marketing. Segmenting the market can help them to shape and manage the supply market effectively. According to Michael Porter, a market can be segment with array of products and buyers.
Text Description automatically generated

Source: Porter, Michael E.. Competitive Advantage: Creating and Sustaining Superior Performance (p. 234).
Free Press. Kindle Edition.
In the scenario, the products that Dana needs to source is distinct in their features. The best way is to segment the market by product varieties.

NEW QUESTION # 220
......

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